July 12, 2008
Can cars really run on water? And can affilites make money with it? - Your best blog comments answered!
By: Amish
Before I go into the somewhat controversial part of today's video, thanks for the flood of comments about my recent video exposing the IFRAME trick to avoid the Google slap. Some of you responded with really cool questions and comments — comments that show me that you're actually using our stuff! Way to go, friends!
Today I'm responding specifically to the best blog comments and that doesn't necessarily mean the comments that give us the most praise. (Thanks for those, by the way, glad you guys liked our video.)
But honestly, we appreciate any and all opinions, whether they're in sync with ours, or contrarian… so let's dive right into today's controversy:
Can a car run on half water half gas? And: As affiliate marketers, do we care if it actually can?
Now, I'm not here to discuss the scientific merits of the many e-books populating ClickBank that claim that a car can increase gas mileage by adding a homemade contraption consisting of:

- an old sourkraut jar, now filled with water
- two electrodes and wires
- and a couple of rubber hoses.
I leave that to the rocket scientists among you to decide.
I was always taught that energy cannot be destroyed or created, only transformed from one form to another… so let's just say I'll wait for Larry to install it in his beemer to see how much gas he actually saves.
My field of expertise is finding and evaluating CPA offers… and I got a lot of flak for bashing the "Run You Car on Water" offers that seem to be all the rage on ClickBank these days.
"But why Amish? Why is this probably a bad offer to promote?"
I'll leave it to you to watch my video, but let me just say this upfront:
- Many of you tend to forget the business basics when you evaluate affiliate offers… you tend to forget that people have established buying habits and constant, pressing, recurring needs that they must fulfill — those are the markets you want to be in!
- Instead, your greed glands often create this irresistable urge to promote what (apparently!) everyone else is promoting, and that "they" make a lot of money with… (or so it seems)
The result: You open the front page of ClickBank's marketplace and feel that there's a wild moneymaking party going on, and because you're not invited, you want in so badly, you forget your own business sense!!
Watch my video to see what I mean…
Are you healed from the "Car on Water" bug yet? Appearences are sometimes deceiving, and ClickBank gravity can be easily manipulated.
Look for the agenda behind "feeding frenzy" phenomena like that. Think: "What do they want me to believe and why?"
Identify those who would benefit from you buying into their hype. Then make an informed decision.
As for Larry and me, would much rather be in solid, boring markets, that serve people's constant, never-changing need (such as the need to look and feel beautiful), than to gamble on overhyped products that nobody talks about except a few sellers on ClickBank.
Seriously, how many people in your circle of friends and family are factually in the habit of upgrading their car engine with homemade contraptions? How many have even heard of the possibility to burn hydrogen with a normal engine? Despite claims to the contrary, these run-car-on-water kits aren't exactly headline news on CNN — maybe due to questionable science.
Now compare that with the women (and increasingly men) who are in the regular habit of purchasing cosmetics.
Think about it: When a regular consumer of cosmetics runs out of the stuff that makes them beautiful, they must buy a replacement. It's not just "nice to have". Or something to "check out" and "seek more information on". A regular user of cosmetics has no choice but to buy unless they want to discontinue their beautification regimen.
Yet, a market like this is full of opportunities: Buyers will always be looking for a better deal of the brand they already consume, or will look for new, innovative products that give better results. And they will randomly search for these better deals and products with different money keywords or long-tail keywords that change over time, as trends and products change.
It's up to you - follow the lemmings into a bidding war in a market that may or may not exist (except in ClickBank's marketplace), or stick with solid business basics and build campaigns that'll make you money for months, sometimes years to come…
~Amish
P.S. In other news, Larry has been busy behind the scenes and is about to release new tutorials at http://tutorials.hexatrack.com — he'll upload them this weekend and as soon as they're streaming and tested, he'll make a blog post here and send an e-mail blast.
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11 Comments on Can cars really run on water? And can affilites make money with it? - Your best blog comments answered! »
July 13, 2008
Paul Lee @ 1:53 am:
On the water gas car campaign, this week say the launch of new Google adwords (clickbank) product which was very heavily promoted. I'm not going to mention the product on this blog because I don't want to be accused of promoting it!
Anyway, one of the campaigns "given away" to sell this new platform was in fact a review site "running your car on water." Now one of the keywords was "water fuel kit" and on google the ads are still running (the campaign add was www.allcbreviews.com, so if you go onto Google look for that ad).
I think lots of marketers might have piled trying to reverse engineer that campaign. This could of course have distorted the figures. Of course the landing page for the Google Adwords product showed this as a very successful campaign (obviously) with the obligatory high clickbank earnings screenshots.
But as you say there is a lot information about on running cars on water, you've only got to go as far as Google's organic search or Wikipedia! Maybe people are looking for some "magic formula."
Irv @ 2:20 am:
The irony here is that this is exactly the campaign "exposed" in the Google Nemesis video that showed Chris McNeely making $1500 a day, I believe, on this exact market! So how do you explain that? He even shows the exact keywords he used.
Matt @ 8:19 am:
Heard recently the the whole "water for gas" market is being stopped by Google. No more adwords for that stuff. Whether it works or not, it looks like it's no longer an Adwords option
Jay | WA Insider @ 9:51 am:
Affiliates don't really care…I've come to that conclusion. Its a hot market and they make money, thats all they care about. I know of one merchant who I've spoken to and he has never seen it actually work but he makes up 1-2K a day.
Chris X is only releasing that info because he's a merchant…best way to get an army of affiliates. Why don't people get that?
Jeff Williams @ 11:01 am:
I really enjoyed and learned from your short video, thanks.
I'm a newbie. Have kept my ear to the ground about a website, but am too busy with my 'real work'to play with the internet. Some emergencies were taken care of at the same type this google nemisis was launched. The price was low with a guarantee so I tried it. Clickbank huge gravity and Chris X numbers made me draft a web site for the water/gas crazy while I never felt good about it.
Your straight talk is what I like, you seem credible and knowledgable. I'm cancelling Nemisis Monday and will search for a product to promote that I like and want to buy regardless of gravity.
ben @ 2:55 pm:
In regards to the water car market which google have banned, why would google ban
this market: well because the oil companies have most likely paid them off to stop
people from advertising these products.
You guys say that this is not headline news on cnn, well why do you think that is,
the same reason as to why google have banned this niche.
If you don't want to go into this market then that's fine, i will continue to make
over $1000 in sales per day.
July 14, 2008
Di @ 12:04 am:
There have been alternatives to running cars on oil, gas (as in bottled variety) is being pushed in the UK, France has Electric cars but there have been real results. All hidden away in case we don'g buy our gas from X
With Iran now having missiles that can block the straights of Hormouz they can cripple us in one strike. Everyone looks at Israel where a few will probably be aimed, but as a country full of oil, to turn off most of the worlds oil would make the 70's look like childs play.
If the home made gizmo works - it works. If something else does not work and appear on the market soon we are all stuffed - or affiliate. Hummer anyone?
ps Seems Google approved the add.
James @ 12:51 pm:
I have been in this niche since about the first of June. It works fine and I'm making a little profit each day. Google has not banned the keywords or niche. My clicks are costing me too much, but I believe I'm getting them less expensively than most. It's a pretty fair niche.
July 15, 2008
Jack @ 10:49 pm:
Hi Amish, great contents, as usual from you guys.
I have a question. In some of my AdGroups, my QS is "great", my minimum bid is $0.05, and my Max. CPC is set to 0.10 (double the min. bid), and my avearge CPC is 0.06. But my avearage Ad Position is very low (like 10, or even 13).
What's your take on this? I thought if you have a great QS, your ads would be up high with low CPC, but here I have great QS and therefore low CPC, but low ad positions. What could I do to increase my ad position?
Much appreacited.
July 16, 2008
Jackie @ 5:25 pm:
I have a question about the Laura Hutton campaign. In this last video you were answering someone's question about how you knew the campaign was A) making money and B) how you knew that the people running the ads didn't know exactly what they were doing.
When you were explaining, you brought up on campaign and pointed out that the person was running 4 ads..therefore they probably weren't tracking keywords correctly. But you either didn't look closely enough or maybe did notice and hoped nobody else would…that each ad was advertising something different. All went to the same URL, but in one ad, they were advertising a different cosmetic, two other ads were advertising pajamas or something. ONLY ONE of the ads was advertising for Laura Hutton. So this was obviously a store or online site that was testing what was converting visitors into buyers.
So this example doesn't fit into your explanation at all. I'm a little confused. And now I'm wondering if this might be the case for more ad groups than I am aware of. Can you respond to this particular example? Thanks.
July 21, 2008
chazzzer @ 12:07 pm:
Hey far out surfer dudes kinda guys,
Your stuff is top shelf, just keep it up!
These comments and questions are prime example
of why this type of maketing can and can't work.
Every one has their own take and the combinations are
endless, to put together a profitable campaign with
unique offer, ad, kw, etc. is want tis all about.
To our continued success,
chazzzer
P.S. Your stuff is top shelf, just keep it up!
(oops think I said that already)