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|-+  Internet Marketing
| |-+  Pay Per Click (PPC)
| | |-+  Broad Match question
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Author Topic: Broad Match question  (Read 789 times)
« on: April 14, 2008, 05:20:42 PM »
NevadaGal
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I'm not sure how to ask this but will give it  go. 

I want to reverse broad match a long tail keyword to the seed keyword.  Can I do that?

Let's say my seed keyword is "dog training" but I want to bid on the less expensive, less searched "dog training a standard poodle" Is there anyway I can get my ad to appear because an aspect of my long tail keyword matches (the 'dog training' phrase in the long tail bid word 'dog training a standard poodle').

I've got a campaign I want to test but the real traffic is the seed keyword which is heavily bid.  This might be good or bad, but I'd like to bid long tail phrases (which are not getting much traffic) and still have my ad come up because I've got a component of the text.  Make sense? 

This would be called the dyslexic version of PPC, eh?  If it works I'll write a book on it and split the profits with you  Cheesy

Is it possible, thanks?

Lisa, the Nevada gal
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